Question 1

What is Wilson, and how is it different from a TMS?

Accepted Answer

Wilson is an AI logistics coordinator that works like an employee. It sends emails, quotes and books freight, tracks shipments, and handles exceptions. A TMS only stores your data, so your team still has to do the work in it. Wilson does the work.

Question 2

Does Wilson replace a TMS or work on top of it?

Accepted Answer

Both. Wilson can sit on top of your existing systems as an AI layer. Once it’s connected to your ERP, it can also act as your TMS, and some customers have phased out their TMS over time.

Question 3

Which freight modes does Wilson support?

Accepted Answer

Wilson is mode-agnostic. It handles LTL, full truckload, and parcel, and it also supports drayage, ocean, and cross-border shipments.

Question 4

Which ERPs does Wilson integrate with?

Accepted Answer

Wilson integrates with NetSuite, SAP, Oracle, and other ERPs, including proprietary systems, as long as there’s documentation on how to connect. The Cartage team sets up the connection with you.

Question 5

Do we need an API integration, or can Wilson work from email, CSV, or Excel files?

Accepted Answer

You don’t need an API. A scheduled CSV or Excel export from your ERP, hourly or daily, works well, and Wilson sends the updated file back. This is usually faster to set up than an API.

Question 6

Which carriers and brokers is Wilson connected to?

Accepted Answer

Wilson has API connections with major parcel carriers, LTL carriers, and freight brokers. For carriers without an API, Wilson works by email or phone.

Question 7

Can Wilson work with our own carriers and contracted rates?

Accepted Answer

Yes. Wilson works with your existing carrier network and contracted rates. Quotes and tenders go out from your email domain, and you can set a waterfall of preferred carriers.

Question 8

Can Wilson communicate through our email, Slack, Teams, phone, or text?

Accepted Answer

Yes. Wilson has its own email, phone number, Slack, Teams, and text messaging, and it can send email from your company domain.

Question 9

How does Wilson quote, choose carriers, and book freight?

Accepted Answer

Wilson pulls the order from your ERP, creates the shipment, and requests quotes by API or email. It then picks a carrier based on your rules, such as lowest cost, fastest transit, or preferred carrier, and books it. Wilson can also compare quotes against your RFP rates.

Question 10

How does shipment tracking work, and can our customers get live tracking?

Accepted Answer

Wilson tracks loads through carrier emails, GPS and ELD data (with carrier permission), and tracking links. Your customers can ask Wilson where a load is at any time and get live tracking.

Question 11

Can Wilson handle BOLs, rate confirmations, PODs, and packing lists?

Accepted Answer

Yes. Wilson collects and sends freight documents, including BOLs, rate confirmations, proofs of delivery, and packing lists, and stores them with each shipment along with the email history and an audit log.

Question 12

How does Wilson learn our SOPs?

Accepted Answer

You describe your SOPs in plain language. Wilson is trained on them and tested on simulations before and during your pilot.

Question 13

Can we approve quotes or bookings before Wilson acts on them?

Accepted Answer

Yes. You can add approval checkpoints, such as approving every quote. Many customers start this way while Wilson is learning, then loosen the rules once they’re comfortable with its accuracy.

Question 14

What happens when Wilson makes a mistake?

Accepted Answer

Every run is checked by a verifying agent, and anything that breaks your SOPs is flagged within about 30 seconds. A person then steps in to fix it, and the edge case becomes a lesson Wilson learns from.

Question 15

Is there a human in the loop?

Accepted Answer

Yes. Cartage’s team monitors every run. During onboarding, people review Wilson’s work before a reviewing agent takes over, and Wilson escalates to someone on your team when it’s stuck.

Question 16

How much does Wilson cost?

Accepted Answer

There are two ways to start. With Sign Up Free, unlimited use is $0 and you pay one rate per load. For teams that want Wilson set up on their own workflows and systems, pricing depends on scope and volume and is set against the cost of a hire. Book a demo for a quote.

Question 17

Is there a free trial or pilot?

Accepted Answer

You can sign up free and start right away. Teams that want a custom setup start with a three-month pilot that runs month to month, so you can cancel at any time.

Question 18

Is there a long-term contract?

Accepted Answer

No lock-in. Pilots are month to month. If Wilson works for you, most customers move to an annual agreement with flexible terms.

Question 19

Are there implementation fees, support charges, or usage limits?

Accepted Answer

No. There are no implementation fees, no separate support packages, and no credits or usage limits.

Question 20

How long does onboarding take?

Accepted Answer

About a week. We ask for your best operations person’s workflows and SOPs plus a list of your systems, so integrations can be built in parallel.

Wilson FAQ: questions buyers ask us

Wilson vs. a TMS

Integrations and carriers

How Wilson works

Accuracy and human oversight

Pricing, pilots, and onboarding

Still have questions?