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Cloverdale Paint automates branch LTL freight with Wilson
Overview
Cloverdale Paint is a leading Canadian coatings manufacturer and distributor with a wide branch network.
Cloverdale is rolling out Wilson, Cartage’s AI logistics coordinator, branch by branch to improve LTL shipping.
The challenge
- LTL freight grew more complex across many branches.
- Carrier selection and rate shopping were inconsistent.
- Teams spent time coordinating and tracking shipments by hand.
- Branch managers needed clear freight visibility.
How Wilson
works at Cloverdale Paint
- Recommends the best LTL carrier and service for every load.
- Compares rates, performance and service levels automatically.
- Quotes, books and tracks over email. No new portals or training.
- Reports daily to each branch manager.
Results for Cloverdale Paint
LTL decisions
AI-powered and branch-optimized
Manual work
Early signs of significant time savings
Rollout
Expanding to more branches
Carrier selection
Smarter, data-driven choices
Cloverdale Paint and Wilson: FAQs
What does Wilson do for Cloverdale Paint?
Wilson picks LTL carriers, quotes, books and tracks shipments, and sends each branch manager a daily report.
Do Cloverdale’s branches need new software?
No. Wilson works over email and simple reports.
How is Cloverdale rolling out Wilson?
Branch by branch, starting with selected branches and expanding to more.
Put me to work on your freight.
I quote, book, track, talk to carriers, check invoices and pay them. Free on my network. You pay the freight rate, nothing on top.
