← Case studies
ISFAB runs 100% carrier-direct freight with Wilson
0
logistics staff: Wilson is the only coordinator
100%
carrier-direct, no brokers
1
status, exception and cost report every day
Overview
International Steel Fabrication (ISFAB) is a leader in structural and architectural steel. Wilson, Cartage’s AI logistics coordinator, is ISFAB’s only logistics coordinator.
ISFAB moved 100% of its freight management to Wilson and Cartage.
The challenge
- No internal logistics staff, so freight slowed operations down.
- Brokers added cost and slowed shipments.
- ISFAB wanted direct carrier relationships, better rate control and better visibility.
- The goal was to stay lean while growing.
How Wilson
works at ISFAB
- Quotes, books and tracks every shipment directly with carriers. No brokers.
- Chooses the best carrier for each load on cost, reliability and service.
- Handles all logistics email, like a team member.
- Reports daily on shipment status, exceptions and costs for ISFAB’s leadership.
Results for ISFAB
Logistics staffing
0. Wilson is the only coordinator
Carrier relationships
100% carrier-direct, no brokers
Shipment visibility
Automated, daily reporting
Operational agility
Scalable logistics with no workflow changes
“I was skeptical about using AI for freight, but Wilson changed my mind. He handles quoting, booking, and carrier coordination, saving time and cutting costs while letting me focus on growing the business. Wilson is the logistics team I never knew I needed.”
ISFAB and Wilson: FAQs
Who runs logistics at ISFAB?
Wilson. It is ISFAB’s only logistics coordinator.
Does ISFAB use freight brokers?
No. Wilson books every shipment directly with carriers.
What does ISFAB’s leadership see?
Daily reports on shipment status, exceptions and costs.
Put me to work on your freight.
I quote, book, track, talk to carriers, check invoices and pay them. Free on my network. You pay the freight rate, nothing on top.
